Canonical Tag Here?

[Prestige-SEO]

Hello,

I have a client who I have taken on (different to my other client in another question),

My client has a ecommerce website and in nearly all of his products (around 30-40) he has a little information checklist like..

Made in the UK
Prices from 9.99
Top quality
Free delivery on orders over..

This is the duplicate content, what is the best practise for this as the SEOmoz crawler is giving me a multiple of errors.

[My-Favourite-Holiday-Cottages]

If that is on a product page, then you should have a product description that would make each page unique, so duplicate errors is surprising.

If that information is it's own page, I would find a way of intergrating it with existing ones.

[Prestige-SEO]

It's in the product description but it's more of a overall information on the company and they are on every product page. It is hundreds of products and it is pretty hard near impossible to write a unique description form each product and it make sense.

[Dr-Pete]

I strongly doubt that checklist is enough to tip you over the edge - it could just be that the page is code-heavy relative to any unique content (we including the template text in our duplicate calculations, so sometimes it can be over-sensitive).

If there's no unique information at all, then I'm with @MyHolidayMarketing - the time to add unique content to 30-40 products is time very well spent, for both SEO and conversion. If the problem is that you're spinning 30-40 products out into 1000s of URL variations, then you may want to consider not indexing all of those or canonicalizing them. Having every color and size of every product in your Google index can start to devalue your core pages after a while. That really depends on the scope.