Blogger Blog URL Structure Questions

[ChaseH]

I'm starting to use my blog more and wanted to ask about an issue I've read about on SEOmoz in the past. I use blogger instead of wordpress. It's quick and simple - I have no interest in switching to wordpress for this particular blog.

My blog is currently setup as blog.site.com.

Is it still important (for seo reasons) to switch from blog.site.com to site.com/blog? If so, is there a way to do this in blogger? And if I do this, will my past posts lose their authority if their redirected to the new url structure?

Rand mentions in this article: http://www.seomoz.org/blog/11-best-practices-for-urls "never use multiple subdomains" - This is an old article, but I've seen this mentioned several times. Does this still hold true? Am I losing out on links to my blog?

Thanks in advance.

[UnderRugSwept]

I can answer the first part of your question at least. It is definitely best to have site.com/blog because blog.site.com and site.com are two different sites, and you'd have to do SEO for both. With site.com/blog, you can have pagerank flow right from your homepage to your blog. I don't know how to switch it in Blogger, though, sorry. Once you figure that out, if you do a 301 redirect, your past posts will keep their inbound links, but your social counters will be reset.

[ChaseH]

Thanks for your response. I figured that's how it was treated - I definitely need to change the structure.

[ChaseH]

If anyone has successfully switched a blogger blog from blog.site.com to site.com/blog, please let me know or point me in the direction of a good tutorial. I want to make sure I'm doing this correctly.

Would also like to know if blogger redirects those old urls to the new site.

Thanks.

[seom2014]

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