Does anybody know of solid statistical examples of websites improving CTR via rich snippets?
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There has been a fair deal of broad speculation that "rich snippets improve CTR". The recent rich snippet infographic that SEO Moz came out with mentioned this. However the only solid examples I could find was from an example on Search Engine Land. http://searchengineland.com/how-to-get-a-30-increase-in-ctr-with-structured-markup-105830
Does anybody know of any other success examples with solid data of improved search share CTR rates when rich snippets were implemented?
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Our SEOgadget testing https://seogadget.co.uk/understanding-how-intention-influences-search-result/
Dr Pete's testing for SEOmoz http://www.seomoz.org/blog/eyetracking-google-serps
Interestingly, Ive seen a drop in traffic for a keyword that has held position when images have entered the SERP for another ranking i.e. we lost traffic when a competitor had an image
hope this helps
stephen
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Thanks. I'm sure there will be more empirical studies related to rich snippets.