New Magento store with lots of duplicate contect

[mullsey]

Hi,

I am fairly new to SEOmoz and would really appreciate some pointers.

I have just received the results of my first crawl and I have over 1800 pages of duplicate content.

this is an example

Cream poplin slim fit mens business shirt from Jermyn Street Shirt Co.

http://jsshirts.com.au/aylesbury-cream-poplin-slim-fit-shirt.html

Heading other URL's indicates 10

My questions are what does this figure 10 represent? what do I need to do to remove this duplicate content.

Thanks

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[wojkwasi]

Hi Jason,

Unfortunately the campaign link doesn't work but typically the duplicate content issues in Magento will arise around category (when refining search criteria) & product pages (when selecting different options - collar size, shirt material, color etc).

For example, all these URLs contain the same Title & Meta Description but essentially display the same textual content:

• http://jsshirts.com.au/cufflinks.html?cufflink_material=92
• http://jsshirts.com.au/cufflinks.html?cufflink_material=94&dir=desc&order=position
• http://jsshirts.com.au/cufflinks.html?cufflink_material=92&dir=desc&order=position
• http://jsshirts.com.au/cufflinks.html?cufflink_material=94&cufflink_range=88&dir=desc&order=position
• http://jsshirts.com.au/cufflinks.html?cufflink_material=94&dir=desc&mode=list&order=position
• etc etc

A canonical tag will help attribute a single URL as the content originator

Other options could be to control the refining via JQuery or nofollow those links. It all depends on more thorough investigation of course

[DWJames]

Yeah, canonicals are the key.

We use this extension on our Magento shop which lets us control the Canonical URLs properly as well as generating some good google friendly sitemaps

http://www.mageworx.com/seo-suite-pro-magento-extension.html

Hope this helps,

James

[natwilson]

Magento 1.4 and above has native support for canonical tags but it has to be be enabled.  Goto System > Configuration >Catalog > Search Engine Optimization and enable Use Canonical Link Meta Tag For Categories and Use Canonical Link Meta Tag For Products