Yahoo Store, Is Name ranked higher that headline?
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For Yahoo stores. The template built by 1choice4yourstore has Name which Yahoo tells me is the H1tag. There is also an option of Headline.
Name works as the title for the page without headline. If you enter anything in Headline it overrides Name and becomes the visible title for the page.
So if Name is: 11 and Headline is: 22, the viewer sees 22 as the visible title.
Do the spiders see Name and Headline differently? Is there a clear advantage to duplicating and having both Name and Headline identical?
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I'm going to say title is the <title>tag in the <head> section and headline means <h1> tag, is that correct? If so, the most important place to have your keywords on the page are in your <title> tag. If I had the choice of having an ok title and a great h1 tag or a great title and no h1 tag, I take the great title and no h1 tag. The most important thing you can do is optimize your title tag for your keywords, so see what the name is and what the headline is. See if either one changes the <title> tag and focus on that one, that's the really important element.</p></title>