What are people's opinions of Quora for SEM?

[A_Q]

What are people's opinions of Quora for SEM? Early last year many were excited about its potential but I must admit I haven't explored quora as much as I should have.

I do find it a good resource for getting answers to my questions but how do people turn this into an SEO tool?

This is probably sacrilege for most SEMs but I don't think Quora has taken off over here in the UK as it has in the US.

I'd be interested to hear your thoughts as an SEO community and how you've used Quora successfully.

Cheers.

[RankSurge]

We've used it on a testing basis for national terms and regional. For "national" keywords, it's had no impact. But, for anything regional, it has been tremendous in sending targeted traffic to the client sites.

It doesn't send a ton of traffic (about 3 a day) but those three are usually people looking for a vendor, so it works out well for that particular client.

[A_Q]

Yeah I suppose this question is now quite academic since G+ has launched search plus your world.