From Number 4 in SERP to NA in SERP

[raybiswa]

Keyword : speed reading classes

URL : hhtp://www.speedreadingclasses.org/

Earlier the keyword position was # 4 in Google.com

Did a 301 to this from a different PR4 site. I was expecting position 2 or 3 but it went to 9 on last Wednesday. On Thursday It went to # 10 and today it is not even in the SERP.

What might have gone wrong? Is there any way to know about this?

Please help.

Regards

Ray

[AlanMosley]

Yopu rank #7 from here in australia for speed reading classes,

Having a look at your site, i see a few problems, i dont know if you have made any changes in the last few weeks you did not say.

But one problem i see is you have very little content on home page, and very little above the fold.

Google now ranks pages lowerif they have little content above the fold.
http://googlewebmastercentral.blogspot.com.au/2012/01/page-layout-algorithm-improvement.html

Apart from that, you have over 1800 un-necessary redirects, meaning you have internal links that do not point directly at the correct rul, but are redirected there. Redirects leak link juice. you are missing a lot of link juice.

[raybiswa]

How did you check that. through the search engine or by using any tool.

Earlier it was at position 4 (7 days back)

[AlanMosley]

Using the Bing Toolkit,

but you can see this by using dev tools in IE, press F12 and select network tab

Here is an example
The link to "http://www.speedreadingclasses.org/messages/" has resulted in HTTP redirection to "http://www.speedreadingclasses.org/wp-login.php?redirect_to=%2Fmessages%2F"

Why would this redirect, from a frindly url to an ugly url anyhow?

[NakulGoyal]

You are #6 here in the US (checked in Chrome). Can you see when your rankings shifted ? It might have been the Google Adsense Penalty, but looks highly unlikely to me. I think some minor on-page optimization can help you get back. Slow and Steady wins the race

[raybiswa]

This post is deleted!

[NakulGoyal]

Checked using Google.com again using Firefox this time. #6

[raybiswa]

are you in India or USA

[NakulGoyal]

USA.

[raybiswa]

This post is deleted!