Choose of destination for a 301 redirection

[jarnac]

Hi,

I had a website paris-football.com which ranked quite well on specific request as 'paris football" and "paris foot". I decided 2 months ago  to stop this website as I had no time to update it and it was quite rubish in terms of content and make a redirection to a better quality website. I decided to redirect to the deep url http://www.sportytrader.com/paris-foot.php . The destination Url has not beneft from the redirection and has even seen its rankings drop since the redirection. do you think that it would have been better to redirect to the Home Page http://www.sportytrader.com ? Do you think that I can still change the destination url ?

Thanks a lot for your help,

[rasmusbang]

If you have already 301 redirected for a couple of months I would say that Google should have crawled your entire site and updated the indexes. So by changing the redirect it should not have a lot of change I should think. The redirection is done, so unless a lot of sites link to your old site I don't think that sportytrader will benefit a whole lot from the change. Did you redirect ALL pages from your site (how many?) to the deep URL at sportytrader.com? How come you chose to redirect to that specific site? Is it also yours or? -Rasmus

[RobertFisher]

What Rasmus says holds the biggest clue. Did you redirect domain to domain or each url to each url? If you did it url to url, you would be seeing any benefit. If domain to domain, you may see benefit....some day.

[AlanMosley]

dont redirect all pages to home page, SE will dissmiss them,

also remeber all you are doing is redirecting links, if there are no links to teh page them you will not gain anything.

if there are links, i would look at the link text for each link, and redirecte to a page relevant to the link text not the page it was pointed at, as that no longer has anythingto do with the link.

[jarnac]

Hi Rasmus,

Thanks for your reply.

Google has updated the index but the destination page seems to have suffered from the redirection.

To answer your question

I have redirected all the pages to the deep page of SportyTrader.com as the number of page was low and relevant to the deep page.  I have choose to redirect this website as I wanted to concentrate my efforts on SportyTrader.com. The 2 website are mine.

Do you see the reason why the 301 does not help ?

Thanks