One site with one product or multi product website

[hith234]

Lets suppose that i have 10 NICHE products under me. Should i make one site for each product or one site overall.

If i make 1 site for each product i get several advantages

1. Domain name has keyword

2. Title tags etc will be dedicated to one keyword only.

Disavantage - Backlinking for each domain will become tougher.

Advantage of one site onl

1. Good management

2. Seo / backlinks becomes easier

3. Blogging to attract traffic becomes easier

4. Can target a lot of keywords through business blogging

Disadvantages

1. Can become messy with unimportant keywords gaining importance.

SO WHAT DO YOU THINK??? One site per product or One site for all products?

[Keszi]

Hi Hitesh,

I would go for one domain.

Creating a lot of mini-sites maybe will help you in short term... BUT if you are going for long term, then you should focus on creating a larger websites. Focus on creating 1 page for each product and target it to the specific page.

With less effort you can benefit of link building for one domain. Don't forget to do a keyword mapping.

I hope it hepled,

Istvan

[hith234]

Thanks a lot for the answer. But if i have multi products in one domain, will all the keywords rank high??? As in i want to rank high for 10 keywords on the same domain, should i change the anchor text during backlinking?

What should be the seo strategy in one site multi product cases?

[Keszi]

Well,

You can have a website architecture like:

domain.com/productnamespecifickeyword.html - okay you will need to optimize that one

and then target productnamespecifickeyword.html with links which have productnamespecifickeyword as anchor text

I hope that hepled,

Istvan

[hith234]

It definitely helped. I was gonna go that with the primary seo strategy. But then i was confused whether i shud have one product specific domain itself. Lets c. Will try this strategy and i think it should work.

[Keszi]

Ok! Good luck

[DenverKelly]

A variety of products can rank well if they are well SEO'd.

If the products are related I'd put them together on one site. If they were ten totally unrelated products - for example, toe scratchers and garden gnomes, I'd be more inclined to create 10 sites. After all, you'll want to incorporate social media and develop content for your potential customers that is relevant or related to the products you are selling.

[hith234]

No.. All the products are related and they wall under the same product category. I guess u are right. By starting separate websites, i can miss reference business as well. As in a customer needing one product, might just need another as well.