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    4. Part Number Variations 10-10-55-P or 101055p

    Part Number Variations 10-10-55-P or 101055p

    Intermediate & Advanced SEO
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    • Wales
      Wales last edited by

      I hope I'm not investing too much of the communities time but I diving into saving my site from the Panda or other unknown damage and have issues.

      My two biggest selling  parts are in a configuration  like 10-10-55-P. They are low searched, maybe 50 people per month worldwide but this sale is crucial to us.

      The manufacture ( which sells direct but more difficult to deal with, I think you still need to give them your birthday and sex to place an online order) has #1 and 2 rank,  I have 3,4.

      I have 3000 parts and focused. . The other 5 large competitive distributors have 100,000 to 1,000,000 parts and have more resources.   Sometimes when I test 101055 or 10-10 55( which sometimes is used) I can drop to 7 or 8 and the competitive distributor beats out the manufacturer.  I suspect because they get 1000 times more traffic.

      Today I still am 3,4 for 101055p, but is there an organic strategy to address dashes and is capitalization import and should it be addressed to insure #3 organic rank?..

      1 Reply Last reply Reply Quote 0
      • AdamThompson
        AdamThompson last edited by

        If you are ranking for 101055p but not for 10-10-55-P, I would suggest that you ensure that both variations are:

        • Present in the page title.
        • Used at least 1-2 times in the page content.
        1 Reply Last reply Reply Quote 1
        • Wales
          Wales last edited by

          In another question regarding keywords,  another " authority told me if I make the title page::

          101055 / 10-10 55.

          That this would be keyword stuffing.     What is your opinion?

          AdamThompson 1 Reply Last reply Reply Quote 0
          • AdamThompson
            AdamThompson @Wales last edited by

            My opinion is that using two different variations of the same keyword in the title does not qualify as keyword stuffing.

            However, I would suggest that you include the part name, too, like:

            Part 101055, Gasket For Yamaha 2030 | 10-10 55

            Just because some people may search for the part by name, and it is more descriptive.

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