Rating Snippet on Google SERP

[leadsprofi]

Hi Mozers,

I have question today.

I see lot of Serps with rating review on the snippet, good i am reading on google about that, and i placed it on my website and i checked it, through google test tool and it works!

My question is:

• Which type of rating system can i use on Google Adwords?

Only shoping rating, or can i use the same rating system of my content and not on any product-shop on google?

Can you tell me please!

Thanks,

Meti.

[MichealGooden]

Adwords pulls ratings from your Google shopping store aggregate rating.

[Lindsay]

Hi Meti!

The terminology on the Adwords side is a little different. Rich-snippet-like listings are usually utilizing an Adwords 'extension'. If you're looking to have ratings displayed on your Google Adwords listings, the real question is how to trigger the 'rating extension".

This help page from Google explains the criteria.

http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=185093&topic=29431&path=1713912-1713910-1713909&ctx=leftnav

I hope this helps!

[leadsprofi]

Hi Lindsay, thank you for your answer.

I signedup for merchant, i added an feed with a product, but the problem is:

1. I see competitors, on another Country, and they have this merchant activated and shop, i have down it too, and connected to my adwords account, but the main problem is, i don't sell the product, i sell service, " Insurance " i dont have price or product to sell with pieces, but my competitors in another country have down it, but how, and if it's relevant or not, i dont know!

Can you tell me more for example for me, i offer services, peoples are very happy, how can i make any product like a publishment and not product to sell! can you help me on this?

For you John, same quesiton, if you have skills on this, share your idea!

thanks,