Video on press releases

[echo1]

Can I use the same video (hosted on my website, static URL) for 2 completely unique press releases/articles)? Would this make it less unique although the subject on those to press releases would fall into the same category (travel) but will have different content?

[Wayne76]

Echo, this won't be a problem at all. There will be no penalty, etc. In a perfect world it would be great to have unique video for the releases, but you should be fine. By chance, are you using PRWeb or PR Newswire?

[echo1]

I haven't decided yet which one to use; do you have any experience with any of them?
More importantly, once the press release is out, you are just hoping that the page where it will be published on will have a high Page Rank? I have seen my competitors’ articles on other PR websites and the pages they are on have a high DA, above 60 but the PA is 1! I mean, if you spend a couple of hundreds of dollars, you expect at least a good backlink if this is what you are trying to get, right?

this is an example:

http://www.prnewswire.com/news-releases/groundlink-launches-first-mobile-app-providing-access-to-global-network-of-private-cars-through-ios-and-android-131975958.html