The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Conversion Rate Optimization
    4. Anyone had any luck with list building?

    Anyone had any luck with list building?

    Conversion Rate Optimization
    5 4 1.1k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • activitysuper
      activitysuper last edited by

      Hi,

      Has anyone got any Tips / Advice on how to build an email subscriber list up?

      Has anyone had any success in doing this?

      What's the best way to start it? PPC? Forums? Competition?

      Any advice would be greatly appreciated.

      Thanks

      1 Reply Last reply Reply Quote 0
      • Alex-Harford
        Alex-Harford last edited by

        Do you have anything to give away in return? A great e-book for example? A discount on your services? Bands do it by offering a free MP3.

        Promote the list everywhere - have a call-to-action signup on your website and any correspondence you send out (online or otherwise).

        activitysuper 1 Reply Last reply Reply Quote 0
        • activitysuper
          activitysuper @Alex-Harford last edited by

          Cheers for reply.

          If I was to give something away or run a competition should I see a big increase in conversions?

          Lets say I sell, football boots, I have an email that goes out once a week with the latest boots, t-shirts, footballs etc out in the market.

          I want to now start building up my email list, what are a few of the things I could do to do this?

          Cheers

          FrontlineMobility 1 Reply Last reply Reply Quote 0
          • FrontlineMobility
            FrontlineMobility @activitysuper last edited by

            Or you could put out something along the lines of, sign up and be entered for a chance to win a football package. You would be surprised how many sports fans would sign up, plus you would have a large amount of E-mails coming in. You have to be creative with it, follow the words of Rand, be a thought leader!

            1 Reply Last reply Reply Quote 0
            • anjonr
              anjonr last edited by

              1. Create content that will make your users to beg for more ( Create Content For Real Users )

              2. Give away information Note: I'm not a huge fan of discounting because of the bad pattern it starts with the customer

              3. Use Capture Pages/ Landing Pages to boost the perceived value of getting on your list

              4. Constantly ask people to subscribe

              5. Run a competition

              6. Run a Promotion

              Answering you question above I would say that running competition's/giving stuff away won't necessarily help your conversions in your list for that you need to optimize the copy in the email you send out.

              1 Reply Last reply Reply Quote 1
              • 1 / 1
              • First post
                Last post
              • Is anyone aware of stats stating how many people abandon pages the deeper they get in a site?
                Driver72
                Driver72
                0
                3
                299

              • Grid view vs. List view
                IsaCleanse
                IsaCleanse
                0
                6
                1.2k

              • Please can anyone recommend any GOOD 'TRAFFIC BUYING COMPANIES ?
                ICTADVIS
                ICTADVIS
                0
                9
                1.1k

              • 301 Redirects On Sold Vehicle Listings
                KeriMorgret
                KeriMorgret
                0
                4
                130

              • Does Anyone have tips or resources for Adwords Re-targeting Campaigns?
                DavidKonigsberg
                DavidKonigsberg
                0
                8
                348

              • Have Google Shopping show site listings instead of Amazon and eBay listings
                CPCStrategy
                CPCStrategy
                1
                2
                795

              • Anyone familiar with treepodia.com?
                KeriMorgret
                KeriMorgret
                0
                3
                1.8k

              • Why does Google only show the review stars for some listings in the Places results
                ResslerMotors
                ResslerMotors
                0
                2
                1.0k

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              • Digital Marketers
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy