Press Release Suggestion

[Socialdude]

Hi Guys,

I'm looking to for a good press room that would suits this website http://www.eap-csf.eu the information provided in the press releases will be mainly associated with Eastern Europe and getting important democratic information about civil society topics in the EU and it's member stats.

I am thinking of using http://www.prlog.org/ does anyone have any other suggestions that may suit?

Thanks in advance.

[deltasystems]

Hi there!

To better assist you we will need to know what your goals are.

• Do you have a budget?

• Who do you want to reach through this campaign?

• Do you have experience with other press release networks, and if so, what makes you want to seek out others?

My experience with prlog.org is good. They have a very easy to use system - and it's free! The only problem is that there is less exposure on prlog.org than you would find with other press release websites. Getting a press release popular will help you out (there exists several tactics to do this the evil way).

Prlog.org also helps drive traffic. Not a lot, but press releases tend to get visibility. The highest ranking releases get placed in Google News. There are easier ways to get in Google News if that's what you are after.

I look forward to hearing your goals! Cheers.

[Socialdude]

Cheers for the reply.

• Yes there would be a budget & we don't mind paying for the upgraded prlog of €30 per press release.

• I would like to distribute important imformation about civil society topics in the EU and ideally get some **PR's picked up my journalists **

• I only have experiences with other small local press rooms but they are not really great for full exposure.

I would love to get into Google news & get the most exposure as possible for our site through your news and articles. We have recently created Digg Account, RSS feed with Feedburner, Facebook, Social Media Share buttons will be put on the site, etc etc.

Your suggestions are welcomed.

[EssEEmily]

This may not be a viable option if you don't have time to dedicate, but I've had some luck with emailing press contacts individually with my press release. If you can personalize the response - even better. Most publications, online and print, will have contact information. You can also call ahead and see who would be the appropriate person to send it to.

[deltasystems]

EssEEmily has fantastic advice. I haven't seen your website but it sounds like it would do best by contacting journalists directly or trying to get in touch with websites you think would run your story. As long as your have some form of credibility this will be the best method for you.

Social media is great but you have to really know your target market and have realistic expectations. Again, haven't seen the website and so can't comment further. I can say that paid forms of social marketing have worked out very well to get the fire started. Buying StumbleUpon traffic usually works well. If you can dump $50 into an SU campaign it's usually money well spent.

I had a lot of success with Digg a couple years back. They are starting to make somewhat of a revival so if you can keep an active account going (note: submitting and voting on many stories, not just your own) it will eventually pay off. (On a funny note: I actually got banned because my front page ratio for each story was 30% - ha! Boiled my blood because I wasn't doing anything wrong)

Google News inclusion: find a resource that is similar to your own that syndicates to Google News. If there isn't one, become that resource! Look in the Google News guidelines and submit to get included. I had a buddy that ran a general news source that got me in when I needed it. Haven't messed with GN in ages though so I don't have the domain bookmarked anymore. I'll PM you if I find it, if you want?

Anyway, best of luck on your campaign! And a happy Friday to you!