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    4. Choose domain name! Question..Help me.

    Choose domain name! Question..Help me.

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    • leadsprofi
      leadsprofi last edited by

      Hi, i like to start the strong project like a jobs bord.

      My question is, i was thinking to buy a broad keyword domain or brand.

      From my experience, and seo strategy, i believe or ithink to start with brand name, unique brand name, and i can build more naturaly backlinks or all type of seos, maybe is better than a jobs domain.

      What do you suggest me?

      1 Reply Last reply Reply Quote 0
      • RyanKent
        RyanKent last edited by

        There are many articles on choosing a domain name. Some suggestions:

        • try to obtain a .com URL. If the one you want is not available, then consider the ccTLD for your country or a .net domain.

        • avoid hyphens in the domain name. If you do use a hyphen, don't use more then one.

        • Branding is an excellent means of distinguishing your site. If you can successfully establish a brand, you will earn branded searches and have opportunities to perform well in ranking.

        • you may want to consider building a brand and mixing your site focus. For example "SEOmoz" is a brand, but it also includes the site's focus, SEO, in the name.

        The actual name should come from your ideas. What is your inspiration for creating this site? Is this one of 20 sites you run? Or is this a longtime focus. Do you have a physical location where you have offered job services for years? Or is this an idea you whipped up to earn a bit of side money? The answers to this questions along with your niche will help to create a name for your site.

        leadsprofi 1 Reply Last reply Reply Quote 1
        • leadsprofi
          leadsprofi @RyanKent last edited by

          Hi Ryan.

          My idea is, idont like to include the word " job " or " jobs " on domain. Because i am making a unique strategy for marketing, and idifferent unique tactics on marketing to hire visitors and company's too.

          I like to start the website on my ccTLD, and the unique name i choosed, is unique internationaly unique not only on my country.

          I am doing seo for a long time, and on my country are maybe 4 strong competitors for jobs, and thise websites are not so so strong on ranking, i can take the best places with a time, because i have a strong relationships with universities here and newspapers.

          My goal is, to make a well-strong website for jobs, oriented for peoples and search engine, the development its finish now, site is 30% easier then competitors to use.

          Price maybe the same, or 20% less then competitors, but at the begining i will do for 3 months for each company one submission for free.

          We have some nice unique selling points through social media websites, we dont know if we will be successive, but we will try.

          I am experiences on ranking, i have down for big real estates here, etc.. i hope with the jobs to do the same, but the jobs site is my website and not for a client.

          Thanks

          RyanKent leadsprofi AlanMosley randfish 9 Replies Last reply Reply Quote 0
          • RyanKent
            RyanKent @leadsprofi last edited by

            It sounds like you have it all figured out then.

            • You decided you wish to acquire the ccTLD for your country

            • You decided you want to establish a unique brand name

            With those decisions in place there is not too much left. As I suggested earlier, avoid hyphens in your domain name. Ideally your domain name will be as short  and memorable as possible.

            Good luck.

            1 Reply Last reply Reply Quote 0
            • leadsprofi
              leadsprofi @leadsprofi last edited by

              Yes, i figured it out, but at the moment i dont have peoples here for Human Resources, but i will take with a time.

              The brandname is without hyphens, and only with 6characters.

              is memorable, how you read and write some characters, can't make any misspelling etc..!

              I think is danger to take a job domain and to optimize the on-page with job keyword, backlinks with jobs, maybe is danger for a new site, for that reason, i think to increase the link metrics authority of DA and PA, with a brand-unique name, naturaly way and all links moderated, and after 2-3 months or 4, to start with link building with exactly anchor text, i hope i can avoid the spammy better than any jobs domain.

              if you have any idea, for a startup, it would be nice to hear it from you Ryan.

              1 Reply Last reply Reply Quote 0
              • RyanKent
                RyanKent @leadsprofi last edited by

                I have no suggestions other then the best practices which apply to most websites. If you have any specific questions, feel free to ask.

                1 Reply Last reply Reply Quote 0
                • Dan-Petrovic
                  Dan-Petrovic last edited by

                  I am a big fan of building a strong brand. An if you want to capitalise on a keyword loaded domain then make sure it's an exact match or as close as you can get to it for a search terms that you know carries relevant search volume. Set it up as a fish-net site which (again in your brand) captures that slice of the traffic and focus on the big picture with your main domain.

                  1 Reply Last reply Reply Quote 0
                  • AlanMosley
                    AlanMosley last edited by

                    I rule I go by, if the budget is small, then keyword domain name is a great advantage. but with a large budget the advantage of keyword domain diminishes against domain authority, link count and the like.

                    1 Reply Last reply Reply Quote 0
                    • AlanMosley
                      AlanMosley @leadsprofi last edited by

                      Congrats on  becoming a Oracle

                      1 Reply Last reply Reply Quote 0
                      • RyanKent
                        RyanKent @leadsprofi last edited by

                        Thanks Alan. Guru sounds better if you ask me, but I'll graciously accept any title the mozzers wish to share 🙂

                        1 Reply Last reply Reply Quote 0
                        • AlanMosley
                          AlanMosley @leadsprofi last edited by

                          I was thinking the same actualy, did you get the "something really special" promised?

                          1 Reply Last reply Reply Quote 0
                          • RyanKent
                            RyanKent @leadsprofi last edited by

                            Yes! Rand reached out to me and informed me the Oracle package is:

                            • a round trip ticket to Seattle

                            • a date with one of the Seahawk Cheerleaders: http://www.seahawks.com/cheerleaders/sea-gals-roster.html

                            • the date would be dinner at the space needle: http://www.spaceneedle.com/

                            • and of course the next day tickets to the game: http://www.seahawks.com/schedule/game/2011/regular10

                            • finally, a personal guarantee my favorite television show, House, will return to it's former glory of the first few seasons

                            Ok, I have no idea about the reward. Perhaps now is a good time to mention I never received my t-shirt for 1k points? Here's hoping "something special" is not a stuffed Roger bot 🙂

                            1 Reply Last reply Reply Quote 0
                            • AlanMosley
                              AlanMosley @leadsprofi last edited by

                              You had me till the TV show house.

                              If you like Huge Laurie, you should get the Jeeves and Wooster series,

                              1 Reply Last reply Reply Quote 0
                              • randfish
                                randfish @leadsprofi last edited by

                                Message received 🙂

                                Emailing you now - and a huge congrats sir! Thrilled to have you here.

                                1 Reply Last reply Reply Quote 1
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