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    4. 301 on ALL 404 for Pagerank Recovery, bad idea?

    301 on ALL 404 for Pagerank Recovery, bad idea?

    Technical SEO Issues
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    • Bligoo
      Bligoo last edited by

      Its a bad idea to do a 301 to the home page of the site on all 404 pages as a way of pagerank recovery? If so, why? Thanks,

      1 Reply Last reply Reply Quote 0
      • JamesNorquay
        JamesNorquay last edited by

        I would make all internal pages which are 404 errors, turn them to 301s to relevant pages on the working site.

        I need to see an example of this home pages with this relevant index page you desire to 301 it too.

        Bligoo 2 Replies Last reply Reply Quote 1
        • AlanMosley
          AlanMosley last edited by

          They will be ignored if you do this.

          For large redirect projects, you’ll need to get dirty and redirect all that
          you want to keep the value from.  There’s no simple way around this.  Skip mass
          redirects to a single page, as most won’t end up passing value, and remember:
          _keep all redirects pointed to pages which are relevant to the original. _
          Skipping this step negates the value.
          http://www.bing.com/community/site_blogs/b/webmaster/archive/2011/10/06/managing-redirects-301s-302s-and-canonicals.aspx

          Bligoo 1 Reply Last reply Reply Quote 1
          • Bligoo
            Bligoo @JamesNorquay last edited by

            We provide a free blogging and social network creation platform www.bligoo.com (think at this as a mix of Wordpress and Ning) Over time, some users remove their sites, leaving the incoming links. We are looking for a way to preserve this page rank. May be linking to a search page , maybe just to the front page, or may be is just a bad idea and can be penalice and we should loose this...

            1 Reply Last reply Reply Quote 0
            • Bligoo
              Bligoo @AlanMosley last edited by

              Ignored but not penaliced? I dont worry if it is ignored, I think there is more value on the home page for a visitor than a 404 page. I think google use the same criteria, no? Thanks for your answer!

              AlanMosley 1 Reply Last reply Reply Quote 0
              • AlanMosley
                AlanMosley @Bligoo last edited by

                it depends one what sort of 404, if its a 404 because its in the index, then i would let them 404 and fade away, if its a 404 because it is a external link then i would 301 to a relevant page, if they ae internal links, then i would correc the link, as not to leak link juice using a 301

                1 Reply Last reply Reply Quote 1
                • Bligoo
                  Bligoo @JamesNorquay last edited by

                  Thanks! I would like to 301 to this page http://bligoo.com/explore let me know what you think

                  1 Reply Last reply Reply Quote 0
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