Page title getting cut off in SERPS even though it's under 70 characters?

[RyanKent]

If you can offer an exact keyword search and URL, we can probably offer a conclusive diagnosis.

A possibility is one or more of the characters is being converted to a character which cannot be displayed properly. This type of conversion requires multiple characters to represent the single character (i.e. replacing with %E1 so it takes 3 character spaces rather then 1).

[RyanKent]

I don't wish to side track this thread but I have worked with Zoo and to the best of my knowledge you can change the titles just fine.

Zoo > Blog > Items > Name is the article title

On the right side Config > Page Title is the field to control page title

If you have an example of what you feel can't be done, feel free to e-mail me: Ryan@Vitopian.com and I can take a better look.

[magicrob]

What keywords are you searching with? If you add the brand to the keywords does it show the full Title? Google may be truncating the title depending on your query.

Cheers

Rob

[Marcus_Miller]

I'll fire you an email buddy.

[MichaelWeisbaum]

I just checked and that's not the case, I wish it was though.  It gets cut-off at 54 characters!  Isn't that way too short???

[MichaelWeisbaum]

Unfortunately I can't give that information.  The only character I have in there is the "-" before the website name at the end.  I typically use pipes "|" but the dash was already implemented across the site.  Looking at some of my other clients now, it's starting to look like 70 characters is NOT the standard anymore.  I'm seeing consistent page title cut-offs under 60. Ugh.

[RyanKent]

As I shared above, it entirely depends on the title.

Without looking at the actual information involved it's kind of like describing a list of symptoms to a doctor. "I have a headache" could be nothing, could be a brain tumor. We need to see the "patient" i.e. the web page and keyword, in order to properly diagnose the issue. Otherwise we are guessing blindly.

[magicrob]

A few questions:

Can you work the brand into the keywords somehow?

Is it necessary to show the brand at the end of the title for Google users?

Do you use the brand in the meta description?

[RyanKent]

I am not able to confirm the issue you are describing. I have looked up multiple pages with titles of lengths between 65 - 70 characters and they appear completely in SERPs. I suspect the issue you are reporting is specific to a particular character in your URL. I understand you shared there are not any special characters, but there must be something unique about your URLs which cause this problem. Google fully supports longer titles then you are able to achieve.

Perhaps a compromise. Can you share the URL and search term used on one of these other pages which are being cut off under 60 characters?

[OptimizeSmart]

When did you make changes to the title tag? The new title tag will appear in the SERP only when the page is re-indexed by Google.