Category: Technical SEO Issues
Discuss site health, structure, and other technical SEO issues.
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Webmasters tools - Need to update every time you add a new product/page to an ecommerce
_"Google Webmasters tools shows that the number of URLs received is higher than the number of indexed URLs. They should match right?" _Not always, and you probably will never get to a 100% score if you have a couple of thousands of pages in your site maps. A good indexation rate I always try to aim for is around 98-99% and then it will become a waste of time to work on the remaining 1-2% as these pages probably also don't match up to your own opinion of a high quality page. Like mentioned, your CMS will hopefully handle the new products in your sitemaps and will on request generate the sitemaps for Google so always all your new products will be in there.
| Martijn_Scheijbeler0 -
Blog separate from Website
I am with Erwan. You have essentially two authority sites, two authority domains that link to each other and support each other. That is golden and you want to keep taking advantage of that Sure, you can move the blog and use 301s, and it would "work" but I bet you would lose some ranking.
| CleverPhD0 -
URL Structure Question
Thanks for your input Cody and I agree about the bread crumbs benefits. Do you think there is any SEO "loss" by using the /career-resources/ folder before the the category folders as in? "www.domain.com/career-resources/resume-tips/article vs "www.domain.com/resume-tips/article I've read that being closer to the root domain is better. Shaun
| aactive0 -
Determining Penalization
I see very few links at all. http://gyazo.com/21b501732b681d58943fe23f92297dbd.png See that? Zero links on OSE. ahrefs.com says you have 7 linking root domains. That's nothing. Nothing at all. GWT's link report is the most untrustworthy of all of them, don't pay much heed to what it tells you. "I'm less concerned with the poor design right now and more concerned with the 0 traffic that's coming to it." STOP RIGHT THERE! This mindset needs to change if you want to have any success in your internet marketing campaign. Your website's poor design is the first and foremost reason you are not ranking well and you will most likely never rank well with a poor design. And even if you somehow were able to rank well it wouldn't matter when your bounce rate hovers right around 99% as nobody wants to spend any time on a page with terrible design and nothing going on. Google's ranking factors have everything to do with your design. And your ability to gain links and retain visitors does as well. If your site is interesting and unique you will find it much easier to gain links organically. If your site looks like poo you will find it incredibly hard. If your site has a long average visit duration and low bounce rate Google will notice and determine that people are finding it useful. If people are visiting multiple pages during their time on site you will see this as well. What do your analytics say for these factors? I'd bet they're not good. Any digital marketer will tell you that your site's design is everything. It's like saying "it doesn't matter what my restaurant looks like, if we don't have a sign on the street nobody will come." That may be true. But when people come in and your restaurant is filthy and you're using lawn furniture purchased from big lots you will quickly find that the place is empty.. YOUR WEBSITE IS YOUR STORE FRONT! Invest in this. Bottom line is you need a marketing campaign launched for this site. And you need a better site. That's the honest truth and I can't tell you anything different. Nor can anybody else. There's nothing happening with your site preventing it from being ranked. But there's also nothing happening with it causing it to be considered authoritative (which would lead Google to ranking it). That's the best advice I think I can give you and I wish you the best of luck.
| jesse-landry0 -
Large Companies Taking Over Rankings
We compete against those box stores and do really well in the local serps for long and some head terms. I don't know if local applies, but there are battles in that space to win.
| AWCthreads0 -
GWT and html improvements
Thank you guys for your answers, I will look into it, and try to solve the problems. I think many pages are self canonicalized, but I see that many URL's haven't been redirect to the new ones so I will start fixing the redirects. In the top pages report though shows just the new URL's. Anyway, I will keep you update on this as I am not too sure how to tackle this. Thanks a lot. Cheers
| PremioOscar0 -
Canonicals
It would help to use the canonicals as you describe and it is proper the way you mention, but because the products are up for only 4 weeks, the new pages probably don't even have time to rank. It would be kind of a moo point http://www.youtube.com/watch?v=fLwYpSCrlHU You need to probably focus on category pages that might point to the items as those will be more static and can build rank. They can point to the "sold" archive item page and then when a new item comes up will already have rank on the related category to make the sale. We have used this on job boards as it works the same. Any given job will be posted for 1 month at the most, but the category page of $type job in $city will rank for that key phrase and then point people towards the ever changing job listings. Not sure what you are selling, but think about how you might be able to setup an evergreen type of topic page that people would search for related to your products and focus on that.
| CleverPhD0 -
Thank you for your answers everyone!
I'm a staff member at Moz, and would like to better understand why sometimes people edit their question content and question name. Can you share why it was changed in this case, so we can help make our system better? Thanks!
| KeriMorgret0 -
Domain Authority
Howdy, Great question! First of all, I recommend reading this official article on Domain Authority: http://moz.com/learn/seo/domain-authority Domain Authority is primarily a link-based metric, so external links to your website are going to influence more than anything. But Domain Authority is also a combination of all our other metrics, such as MozTrust, so the quality of the links that you build is important as well. Unfortunately, there are no shortcuts. Building your reputation by acquiring links from other high authority, trusted domains is the best way to increase your Domain Authority. It's a hard route, but the rewards are lasting.
| Cyrus-Shepard0 -
CNAME vs 301 redirect
Hi Robert, Thanks so much for your response! You really have been of great help. I'll try to arrange things the way you proposed. Great to see people are willing to help each other here Cheers, Hans
| Houdoe0 -
I disappeared from Google, but not Bing?
I wouldn't sweat the drop in the rankings with Google. It's a new site. There's usually a little movement that can happen, especially with exact match domains. Just work to build the site up through quality content and maybe trying to get some links from relevant industry related sites (i.e. sites that list places that offer NABCEP training, industry blogs or online magazines, etc). I don't recommend much intentional link building any more, but there are usually some industry sites which make sense to try to get linked from. Do the above and do a great job with the training you offer and your site will get the rankings. Also, don't become a slave to the keyword density percentage. Write for your audience. Kurt Steinbrueck OurChurch.Com
| Kurt_Steinbrueck0 -
@moz staff Where does OSE get Facebook Share information?
Hey Francisco! For Open Site Explorer we pull shares of the exact URL you are looking up from public Facebook pages. 'Likes' are also pulled from public pages from Facebook's API and not the Facebook Page or embedded buttons on the URL. Hope this helps and let me know if you have any questions!
| DavidLee0 -
Redirecting root domain to a page based on user login
You're welcome. Let me know if they come back with any questions.
| matbennett0 -
Confused on footer links (Which are best practices for footer links on other websites?)
Thanks guys..we are going to implement on our website..
| CommercePundit0 -
How to find all crawlable links on a particular page?
Thanks for sharing this information Thomas. Appreciate your time and help here. Regards.
| AB_Newbie0 -
Banned Page
Nevermind I figured it out. The report is showing as banned but they are blocked by my robot.txt file.
| Roots70 -
What am i doing wrong?
yeah funnily enough i was thinking it was too much. thanks for the advice. really appreciated
| bobsnowzell0