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Please consider the user first. A user is confused if he found a page for a wedding magician and on the same page a coporate story. And keyword wise it is much easier to have 2 different pages for google. If you want to know all in's and out's i would have to write a blog artikel, but just 1 page, 1 message and 1 specific keyword is optimal (do not overdo it)

Have you verified your website?

Hi Neil, A direct link to download the program mentioned previously can be found here. What the previously user likely meant in regards to your question is to extract the data to a CSV file using Open Site Explorer, and then to use the aforementioned PowerPivot (a data analysis tool for Microsoft Excel) to help sort and gather information for your data. This tool is designed to help organize large datasets, so it would be worth a try.

Hi Sida, If you wish to go beyond the free basic Yahoo Local listing, you can get an enhanced listing for about $10/month in the U.S. I am not being shown UK rates, but here is the page I'm looking at: http://beta.listings.local.yahoo.com/comp.php Honestly, unless you have money to burn (and few small businesses do), paying the amount you've specified may not be a good investment unless your company has proof that your customers are heavy users of Yahoo! Local. There are countries where something like YP is so dominant that paying for inclusion may be worth it, because they are literally one of the only strong indexes in 'town', but this is probably not the case in the UK.

We've decided to hand off the directory list to a few interested industry friends, who are planning something new for it. There should be a placeholder for the new site soon, but it will no longer be part of Moz.

Thanks for your answer, and I have read those posts and they are part of my source library I agree with what you say and I try to follow Google's guidelines all the time because the last thing I want is being hit by a Google update. What I do before building links, create content or anything else is to put myself on the other side of the screen as a customer and understand if what I am doing will be relevant for visitors. Once I read in a book about Adwords that PPC managers and Seo work for Google (or other search engines). With our work we should provide Google's Customers with the best experience in order for them to come back, no to go to Bing or to other search engine might be.If we do that customers come back, Google is happy, you get on the first page (hopefully) and at the end of it, you are happy too. This is what I try to base my work on, but ,as I mentioned before, I can't rely on content because the website lacks of a blog, so until the blog gets built all I can do is optimize the little content I can put on the site, write understandable product description. By the way, I appreciate your answer a lot, you got me thinking about linking from and to sites. I got a clearer picture now. Cheers  Oscar

It's hard for me to translate that into what the real anchor text would look like, but I think that targeting "/landing-page1" with "landing page 1" every time you build a link is definitely not a good idea.

Other members have given good advice on nofollowing those links. I just wanted to answer your other question: It would be more likely that the Penguin algorithm update would affect you in regard to this specific issue. If you truly were affected by Panda it probably has something to do with the quality of your site, specifically the content, as opposed to off-site factors like followable affiliate links.

I'll reply in English here to help other people with a similar answer and i will send a private message in Dutch  to Onlinedesignmeubel in Dutch. These kind of pages indeed can get a very high authority. I own a couple of these domains myself and i have access to a lot of the data and a lot of people still use these kind of pages. Indeed it is forbidden to do link exchanges. Maybe the person who made the page linked to your competitors because he found their website and thought it would help the credibility of his page and not that your competitors asked him to place a link? If you can't get a link from them without placing a backlink I would either send the webmaster a message and try to explain to him that adding a link to your website will also help him because you have good website. But webmasters of pages like this are not always the ones who are generous to give away free links. But perhaps it's worth a shot. Or you can try to get links from better websites such as perhaps blogs about furniture? I took a look at your website and noticed that you have a nice set of product images. You can also get backlinks from pages like Pinterest and WeHeartIt. From my own experience i know that the people who use these two social media platforms are crazy about good looking furniture. So maybe this way you can take a different approuch to SEO and marketing then your competitors and stand out. Hope my answer helps you or someone with a similar issue

There's no relevance nor context for these links. It's linkbuilding instead of link earning, so I wouldn't do it.

Contact the site owner and request removal. More specifically, make every possible attempt to locate the site owner. Use the following: WHOIS e-mail address, e-mail address from website, contact form on website, social media pages, and phone number, physical mailing address. Make a sincere effort to reach each site owner.

Its better to adopt a proactive approach instead of sitting back and wait for penalization. If it makes you feel unnatural then it is the case with Google spiders as well. Later or sooner if there system picked your site for scrutiny they can creates problem for your website so its better to cleanup such links and as a last resort you may use disavow tool. Always record your communications whenever you have such problem you can show that to Google webspam team as a proof of your sincere efforts. I hope it helps. Thanks

Hi Jesse, aHrefs does an awesome job visualizing their anchor text reports, I agree. We're working on updating how we visualize data in Open Site Explorer in our long term plans. Lots of cool things in all of our products. That said, the quality of the data in the OSE anchor text report is damn fine

How "getable" and appealing are the images? Is it easy to tell what they are? Have you optimised the ALT text and FIlename? Adding a caption can help too - but try to customers in mind, keep them snappy and try to include the things that help them differentiate between the the relevant options. Definitely something worth testing.

Thanks Lily. Redirecting old sites is unlikely to give you a rankings boost, especially if they have changed hands and have expired / dropped. You really need to buy them before they expire and don't change two many details. Think about seomoz.com to moz.com - all the link juice have been transfered, and so it should, its just a rebrand, same servers, so owners, etc. But if they brought so ramdon site and redirect do they deserve the link juice? No, and google doesn't think so either.

Thanks Jesse, I really appreciate you help, it is much clear to me now. It seems like it wont be easy and might take time but now I understand what's worth what's not much better. Huge thanks!

Quality content is good but it's not enough by itself.  Here's the "formula": Define and understand the wants and needs of the target audience(s). (marketing) Research and interact with your audience(s) and learn what blogs and social profiles influence them. (social media) Research and establish relationships with audience influencers to understand their goals   (PR) Create content that achieves the goals of the influencers and that the audience will consume, endorse and share. (content creation) Implement authorship and understand what makes a link valuable (SEO) Reach out to influencers to publish your content Rinse and repeat.

Cyrus has you covered here. I'd say you got Penguined and the fact that it coincided with your posting here was coincidental at best. Just to further clarify, posting links on the moz q forum does nothing as they are all automatically given a nofollow tag. Sorry to hear about your troubles. Contact that SEO who did the poor quality link building and see if you can get login names and passwords to remove those articles.

Hi Some 'bigger picture' questions to consider... Is the  blog a relevant, high traffic one that may send referrals? Does the site have a very good moderation policy, and only allow great content? Are you going to be providing great content that pulls the reader in and makes them want to read more? If the answers to the above are positive ones, that I would say that it is worth writing for the site. I would recommend linking naturally, and try to negotiate Google Authorship of your posts Add the site to your Google Plus account in the 'contributor to' section Add a link back to your profile, with the correct rel=author tag As I recently mentioned in another question a few moments ago, I would also recommend setting an advanced segment up in Google Analytics to check for referrals from the blog and, perhaps more importantly, goal conversions from visitors this blog has referred. If you are thinking about this from a pure 'rankings' point of view, all I would really recommend is a shift in the though process Google is evolving, so it's important to do the same Hope this helps!

The best advice is, as you say, to be 'natural'. Hard to 'emulate' a natural backlink profile? - Then I hate to say it, but try to earn some natural backlinks Add UGC to product pages (reviews etc), try to make product pages (assuming this is an eCommerce site!) more interesting (soem great stuff on MOZ about this - including a whiteboard Friday from a while back, I think!). If you ARE 'building' links, I would recommend avoiding exact match anchors. In terms of what anchor text % to use for each type, and what would look natural, I very strongly suspect that this is different in each industry/niche. Google is pretty good at spotting what other websites any given site is 'related' to, and so would also be able to calculate what, on average, looks dodgy and what looks natural. I would be very surprised if this data didn't at least influence it's algorithm's a little. Who ranks at the top in your industry? What sort of anchor text do they have pointing to similar sub-pages? - Check this for 3 or 4 top-ranking sites in your sector. Link like a Journo or blogger Consider using a mix of brand, url, and natural anchors such as in-sentence links (read a few New York Times blogs to see how they handle citation links (or follow the example i just made! hahaha). Whilst on the NYT blog, why not follow the links from the NYT blogs to their destination URL, and then run an OSE check on those URLs? That will likely show you other examples of natural linking The long term goal should be to earn links, not build them - I accept this can be a tough call though!