Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Category: Link Building

Chat through link building best practices and outreach techniques.


  • Hello Christopher, As a general rule, a single directory link to your website is fairly insignificant (assuming you have a strong link profile for your website already). It is unlikely that cancelling this subscription will result in a significant rankings drop, unless it is your business' only inbound link, in which case I would strongly advise you to contact an SEO to provide you with link-building services (or you could do it yourself, there are plenty of link-building guides out there). Here are some articles on ways you might build up a link profile: Basic: Beginner's Guide: https://moz.com/beginners-guide-to-seo/growing-popularity-and-links Beginning a Link Campaign: https://moz.com/beginners-guide-to-link-building/campaign Difference between "Good" and "Bad" links: https://moz.com/beginners-guide-to-link-building/metrics Advanced: Link-Building Tactics:  https://moz.com/blog/high-value-tactics-futureproof-link-building-whiteboard-friday Link-Building Tactics: https://moz.com/blog/eight-link-building-tips-whiteboard-friday There are plenty of ways to provide your website with a decent link profile. I would be happy to help you put together some ideas for future SEO work revolving around your link profile. Feel free to reach out any time! Hope this helps and best regards, Rob

    | Toddfoster
    0

  • Your Google Maps profile does have a link to your site (without the www, but it properly redirects to the www version, so no issue there) if you update the URL for your website in Google My Business to the www. version, it will take 24-48 hours for the change to reflect. BTW, if you are looking for more high DA authority pages to add links back to your site on, I found this article which lays out some additional options: https://www.serpwoo.com/blog/experts/increasing-your-domains-trust/ They might not all be applicable, but worth checking out. https://www.serpwoo.com/blog/experts/increasing-your-domains-trust/

    | VERBInteractive
    0

  • Kristine, Thank you for your post.  I do appreciate the time You mentioned that you want to rank for xxxx  - that's going to be tough. Think about what makes you unique and go for those keywords. ANS:  For the alternative key words and productions - films etc.  We do well in Google.  Our own site brand xxxx or xxxx we rank either 1 or 2.  And a number of the productions we do extremely well until the big news organisation start posting.   We have been involving this strategy.   But the search volume just isn't there for the alternative keywords.  I'm just dismayed when I see sites that haven't updated in months ahead of our site by 10 or 15 postes It looks like a lot of content on your site is timely, and you mentioned that you get some information early. In that case, I'd argue that you should get Google News status. I've never personally set that up for a client, but there are a lot of people on Moz who do. ANSWER: We did try this a while back -- But were originally rejected.  I assumed this was due to the crawl erros -- We will be trying again soon.  We have eliminated our 404 on Moz and are just waiting for them to expire on Google. You said that you don't want to ask for links, which is why you've had a hard time increasing your DA. Rather than asking for links, focus on what you can do to make other site owners' lives easier: offer to guest post, syndicate content, create some partnerships. Think of link building as PR that Google can track. ANSWER: we do all these things already.  I actually think the problems is the lack of understanding from the others we have relationships with.  OVERALL COMMENTS: I have made some mistakes in the past but the site is looking cleaner and cleaner I resolved them.   The lack of internal linked anchor keywords was a big one.  We are getting there.   However as you said it is It is just easier for us to get to a premiere red carpet event then it is to rank on Google. I do appreciate everyone's comments.  Thank you all for the time. We will continue to slog onwards] Susan

    | Romana
    0

  • Thanks everybody, I decided to go with WordPress.  Looks like I have a lot more learning to go again. Scott

    | ScottR.
    0

  • Just to add to Dirk's response, Adam Melson at Seer Interactive wrote an excellent post called "Link Building Guide: When You Have No Links". Check it out. The other thing I'd like to note is, you should plan on spending the same amount of time promoting your posts as you do writing them. And yes, depending on the level of competition you're up against, it can take months or years to gain meaningful traction.

    | DonnaDuncan
    0

  • Thank you well. This was very informative.

    | agentti
    0

  • Thank you, Cyrus. Your response is very much appreciated. Since I posted this question, our reports have been showing the links are starting to drop off. I will update this thread if something happens.

    | tdawson09
    0

  • Breadcrumbs are clearly useful but I would make a distintion between two perspectives: Google: breadcrumbs are strongly recommended as part of a structured data implementation in order to get a clearer picture of our site's structure. User: breadcrumbs can a be lifesaver when site structure is so deep that main navigation is not enough. I usually skip the use of breadcrumbs for very simple structures and make it a must for complex and deep structures like ecommerce sites. For those cases in between I go for the better ux.

    | tretanto
    0

  • Adding lots of fresh content; Great content is extremely valuable.  Poor-quality content will harm your site in the Google rankings.   Average content isn't worth much. Linking Content Internally in ways that make the relationship between the content more clear; This should always be done. Creating schemas and metatags for the content. Sarah Palin would ask if you are putting lipstick on a pig.  If you have a pig then this is a waste of time.  If you have great content then it is worthwhile. My choice is add lots of fresh content but it has to be really good or you are wasting your time.

    | EGOL
    0

  • How do I know if they are followed or nofollowed?  I really don't know much about the whole disavowing process except what I've read from the links through Moz.  I also haven't contacted the host company since they're the ones that put it there I am a little concerned with having them take it off but I guess it's worth a try?

    | kelkolkta
    0

  • I agree! In case of noindex, nofollow tag you are telling Google not to count it!

    | MoosaHemani
    0

  • Hi, I'm completely agree with Andy because if a spammy link is nofollow then there is no reason to worry. "When a link is disavowed, the next time that Google crawls that link they essentially add an invisible nofollow tag to the link." You can also read this @ http://searchenginewatch.com/sew/how-to/2330944/7-things-you-may-not-know-about-googles-disavow-tool Thanks

    | Alick300
    0

  • Hey I'm a bit confused - not the first time! Would very much appreciate if you good folks could shed some light on a couple of questions. Our site in the search console is inputed as www.domain.co.uk Is this our subdomain? When I'm using Open Site Explorer and filter by Target, say "this root domain" is it now showing me inbound links to domain.co.uk instead? Lastly how does this affect rankings i.e getting links to www.domain.co.uk or domain.co.uk as whoever types in either domain gets to the correct site.

    | bazzyboy
    0

  • This won't hurt you as it's a common organic happening. Lots of sites do this, and you shouldn't worry about it.

    | EricaMcGillivray
    0

  • Hi John, Leslie has provided you with some excellent advice. Have you acted on on it yet, or taken any other action? We'd love to have an update on your situation! Thanks. Christy

    | Christy-Correll
    0

  • Thanks fot the answers. Beacause it's a linkpage i get the spamscore from: Thin Content A subset of pages within this subdomain have little content. Large Number of External Links A subset of pages within this subdomain has a large number of external links. Anchor Text Heavy Page There's a high ratio of anchor text compared to content text. External Links in Navigation There's a large number of external links within sidebars and footers. No Contact Info None of the pages crawled contain an email address or links to a social profile. So i was guessing the only way to get it a little bit lower is to add some no-follows.

    | Happy-SEO
    2

  • Hi, Moz link database is not so great, do you have seen your links in Google WMT? If yes, don´t worry. Greetings, Hans

    | Braumueller
    0

  • Maybe it is a type of blog filtering/tags and they are creating more as they create new articles? If they are spammy links it's going to turn out bad for them.

    | Xtend-Life
    0

  • Subdomains are considered separate sites and so normally you would consider all the link metrics separate.  That is why the most common advice is to use subdirectories for content sections vs subdomains.  That way any link equity/page rank you acquire for links into the subdirectory flow up to the main domain. You also need to be careful not to run into duplicate issues with a www vs non www versions of your site as those two subdomains are seen as separate entities by google. If you want to consolidate link equity, 301 redirect all the pages in the blog subdomain (i.e. blog.root.com) to the equivalent subdirectory (root.com/blog) then you can have a unified single set of pages/URLs to focus on.

    | CleverPhD
    0