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Good call on the "share bar" and providing some solutions. Yasser, both Peter and Andy are right here. Search Console will specifically crawl and look for keywords based on the amount of times they are presented on a specific page/on the site. So, if you have multiple social share plugins (such as in your footer as well as within a post) across your entire site, this could lead Google to think you are trying to rank for that term (or at the very least that it's a main focus of the page). Here's a link explaining how this happens - https://support.google.com/webmasters/answer/35255?hl=en Hope that helps!