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Hi I am in a similar situation, regarding improving the content on product pages. I'm going down the route of adding product reviews to our pages and after my research think it's a great idea. Read https://econsultancy.com/blog/9366-ecommerce-consumer-reviews-why-you-need-them-and-how-to-use-them/ https://moz.com/blog/ecommerce-seo-making-product-pages-into-great-content-whiteboard-friday I know it's difficult - we have thousands of product pages and only a couple of us working to improve and write content.