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Hi William, While I have no personal experience with Shopify, I can give you a list of things to be sure whatever solution you choose is local-friendly. The domain name belongs solely to florist and isn't occupied by any other business The homepage and contact page are real, static pages that can be indexed You have the ability to put as much text on the pages as you want You can edit areas like the footer to include the complete business NAP, hopefully including schema markup You are allowed to use the florist's own, local area code phone number on the site (not some third party number) You are not limited as to the number or type of pages you can create The code being used by the solution is fully crawl-able Text on the site is real text - not image text You are closing down the original website; don't publish 2 websites for the same business If the domain name is changing, you must clean up existent citations around the web to be certain they reflect this change. Basically, you need to make sure that any solution you use does not hinder you from implementing normal Local SEO best practices. I hope others will chime in here who have used this specific solution and can tell you more about its benefits/drawbacks.

hi, I would suggest the following: Check in the campaign settings if the campaigns target Search and Display. Stop the Display. Continue with search. You can use Display, but in separate campaigns. Go to the keyword tab. Change the columns and make sure you see the quality scores. Quality scores < 5 are bad news. You can increase quality scores by using more targeted keywords and use negative keywords. When you only sell black BBQ sets, exclude red, green etc. Use the different match types of the keywords and be careful with broad match. Make great ads, also avoid generic ads. Check you bidding. There lots more , but this is a start. Jeroen, Swydo