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Hi Ben, For the specific issue you've noted, we simply need to add a snippet of code to your htaccess file to redirect all /index.php traffic to the root...   https://yoast.com/magento-seo/#www  Gives a good tutorial on how to do this depending upon where your base install is located. If you are worried about duplicate content on product pages, I would definitely recommend you check out some of the SEO modules for magento (like yoast)... and fully check out that article on magento optimization.. they do a great job of covering the common magento issues, and I personally refer back to it quite often - https://yoast.com/magento-seo/ Cheers, Jake