Welcome to the Q&A Forum

Hi Furtak, Could you please share your views on our post here about redirecting: https://moz.com/community/q/redirecting-homepage-to-2nd-tier-page Thnaks, Satish

Hi, No, they shouldn't penalise. A lot of companies are bought out by bigger companies and then only have 1 page on a new domain to redirect all of their pages to. I would say that there would be little to no chance of any penalisation. All the best, Sean

Hi JK, Thanks for the reply. First of all, this is an old article, and many (if not all) of the information given has changed in Google search algorithms. In the case you are describing, in nowadays SEO (2019), I'd suggest you not to focus on having any keyword weight in the domain/subdomain. Keep both services in the same domain, under the same company name. Google will understand that its the same company offering two services. Of course, you should have different pages for both services. Probably would be of help, creating really good content to give context and use internal linking to tell Google which are your main pages and targeted search terms. Hope it helps. Best luck. Gaston

Hi GR, ahrefs.com toll helped in link reclamation or link building. However I have noticed that the tool is not able to find all the broken internal or external links. But I was able to find some broken links on another website. ahrefs support team responded to my query on this and agreed that tool might not be listing all links. They even said, no tool can provide all tools and its merely next to impossible. I wanna let you know my experience to keep you updated, so posting here. Thanks, Satish

Hi VtigerCRM! Domain authority is made up of multiple factors, but just backlinks to the website. Here’s a good way to think of it: today’s SEO world is about quality, not quantity. For example, it’s not about how many links you can get to point back to your site—it’s about how good those links are. One link from a reputable, authoritative website is better than 20 links from a spammy website or site with a domain authority of 2. And although it seems daunting to a lot of people, there are ways to legitimately link build—guest blogging, broken link building, link requests, and even outbound linking In a May 2013 video right before Penguin 2.0 rolled out, Matt Cutts put it pretty well: “We’re doing a better job of detecting when someone is sort of an authority in a specific space—you know, it could be medical, it could be travel, whatever—and trying to make sure that those rank a little more highly if you’re some sort of authority or a site that according to the algorithms we think might be a little bit more appropriate for users.” Here are the most important SEO success tips (a lot of your competitors are probably using these tips already, so it’s time you joined in): Valuable content Outbound linking Blogging Social media Along with building your backlink profile with quality backlinks, continue creating content that demonstrates you are the authority in this field.