Questions
-
URL structure with broad search phrase but specific intent
I have mocked up a small URL hierarchy pic to illustrate the two above cases: Type -> Geography [image: nuHkEK6.jpg] Geography -> Type [image: 35pPdq0.jpg] EDIT: I realized afterwards that the **Geography -> Type **illustration is incorrect in the second leftmost column. It should say domain.se/city-1/neighborhood-1/street-address-1/type-2 instead of domain.se/space-type/city-1/neighborhood/street-address-1/type-2, in the second leftmost column and second farthest down row. It should also include internal links inbetween that box and the one to the left. nuHkEK6.jpg 35pPdq0.jpg
Intermediate & Advanced SEO | | Viktorsodd0 -
Placement of products in URL-structure for best category page rankings
I think I'm a little confused here as to what you mean by "product" in the context of real estate. Are you referring to different types of listings (e.g. office lease, retail lease etc?) If I were designing a real estate website, the structure would be as follows: website.com/listing-type/state/area/suburb You mentioned the site isn't in English so just to clarify above, the last two will be depend on regional user preferences. For example, here in Brisbane (Aus) it would be expected that I can search for properties in the "Greater Brisbane" area, meaning Brisbane City and surround suburbs. Within that region there are a bunch more suburbs More specifically: website.com/office-lease/qld/greater-brisbane/west-end The reason I'd be doing this is that not only is it an easy logic to follow but it really caters toward a user's intent. If I'm looking for an office space to lease, there's no point in presenting me with all types of listings from an area because all I want to see are office leases. Having those lease types further up your hierarchy is going to give them a little more preferences in terms of SERP position as well. From what I understand, these are the sub-category pages you're looking to rank? As a working example of this as well, I just had a look at realestate.com.au's URL structure and it's the same as my suggestions above. Their site is very flat because it's almost entirely search-driven but the URL still lets us see their site architecture http://www.realestate.com.au/property-townhouse-qld-spring+hill-416944062
Local Listings | | ChrisAshton0