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I thought it was a nice public slap on the wrist without severely damaging a brand that probably should be on page one. It got the message out loud and clear and I would imagine that the papers are going to be much more careful. You're right with regard to the error, but it's not the first time that the Chrome marketing team may have made an error with how they went about their business. To someone with a traditional marketing background I'm sure it seemed very innocuous, which was largely the problem with interflora anyway I suppose.

Google won't use the keyword anchor text in those links so much, but will follow them. They're also very user friendly, and are pretty much expected now a days.