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Hi Tom, What I would look into is check what kind of competition you have in the US, to make sure you can find out what they're doing better then you there compared to your performance in the UK. You can than see if it's really up to the content on these pages and if they're optimized the right way or it's more up to the quality + amount of links that you have there. If the latter would be the case I would make sure to look into making sure that your strategy would result in getting more links from the US. Martijn.