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Hi! What is your budget? Can you afford to have separate sites in the local languages, on local domains, or do you want to stick to English? That will inform how to proceed. As for the LGBT community - I assume you mean the domestic community, not the LGBT communities in those countries? I'm sure some online LGBT websites/communities could be targets for mentioning your product, but I'd suggest you carefully analyse the potential ROI. I may be wrong but I am unsure the LGBT community are looking elsewhere to anyone else for lighting, and/or buying different lighting. Something I'd definitely look into before starting to invest time targeting them. I think a few more details would help answer the question better.