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I've been in the online space for 14 years. Previous to my six years as "The URL Dr," I ran my own e-commerce company. My SEO and online marketing background have come from real world experience and working with small to mid-sized websites of all kinds. There's a distinct difference in building a website that just sits there and building one designed to convert traffic to customers. My company is all about ROI, cost per acquisition, and tracking results.