Questions
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Winning The New SERP Battle
Come-on Rand...other guru's...Help! Looks like there are many of us that need to know what to do! Knowing that you aren't alone is "kinda" comforting but it doesn't help the bank account. I was speaking with my adword rep yesterday & raised a bit o' hell. I know they can't do anything but it felt good. I've always felt that Google was full of it. They've always stated that the person searching is their customer and that search results are supposed to give that searcher the best results possible. HA! I fought that for years seeing poor quality websites beating me when all they had was a 1 page website that was listed on DMOZ. For the last few years we had real competition. Good websites, good competitors and a fair shake. Now it seems they have figured out how to increase the odds of the ppc ad being clicked with mega sites like walmart or amazon showing up in the top 4-5 positions leading the searcher to click on the ppc. I mean seriously...google the phrase "picnic baskets" and look at the results. To that end - Google reported Q3 2012 revenues of $14.10 billion, representing a 45% increase compared to Q3 2011.
Search Engine Trends | | sunriseb0