Questions
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Hi, we are considering a new site revamp to go live in 3-4 months. How much effort should we put into fixing what is wrong with our current site? We are a new SEOmoz user. Thanks
From what Rand said on the last white board Friday, marketing and sites like yours are taking the biggest hit since post penguin update. I would say for sure fix the current errors now but in the mean time it is a fact your new rankings will take time organically ... So I would combine your new SEO campaign with a healthy and aggressive social attack as well. Offering a great give away like play off basketball tickets or something else through your blog/facebook and drive the audience stimulation - this does nothing to much for rankings but HUGE for traffic and word of mouth. * the playoff tickets are a bit of an investment but paying off for clients of mine. Start to push a lot of "fresh" content through a blog tied to your site and also be sure to post the Post URL to - Facebook, Twitter, Google + as they are imperative to a healthy algorithmic crawl. Welcome to the SEO world ;o) -Chenzo
On-Page / Site Optimization | | Chenzo1