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Hi Daniel An interesting question. widg.et ~ I can see why this was chosen, spells 'widget' stating the obvious. However in terms of search, it doesn't work like that, the keyword in the domain is 'widg' the top-level-domain isn't included. 'widg' isn't a word as far as I know, so not particularly helpful for Search or Usability as it does take a second look to figure out what it's supposed to say. Exact Match domain names don't carry as much SEO weight as they used to, especially with regards to Google. Better off concentrating on getting the URL naming structure right, plus the Titles, Descriptions, H1 tags and the anchor text in some great inbound links. If the website has become known as 'Share Widgets' (as in www.sharewidgets.com) then may as well stick with this rather than confusing existing followers & visitors with another change. So out of all the options you're considering, I'd recommend going for No. 3, keep the current domain name and focus on optimizing that both on-page and off-page. Hope that helps, Regards Simon