Questions
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How do I mprove site visibility and keyword ranking for new product site
Hi Sharon! First, I wanted to say that I love the website—the graphics are awesome. I would start by ensuring that any issues on the site are addressed, even if they aren't high priority issues. You want to make sure everything is as tight as possible to ensure you are giving your website the best chance possible to rank. Since your website is new, the domain age is going to be very young which will definitely impact your domain authority. In order to combat this, spend time building backlinks to your website (like Bernadette mentioned). Links to your site from other web sites are treated like votes or referrals. But it's not all about the quantity of backlinks, but the quality. Don't stress that you don't have many yet—but focus on building quality backlinks to your site. Here are some of the more common link acquisition strategies: Placing your links on websites that the SEO company owns Asking other websites to link to you on your behalf Listing your website in free online directories – many include a free link with signup Adding comments to blogs and including a link in the comment Participating in social media groups (like LinkedIn) and including links in posts or within comments These are just some of the ways that SEO companies acquire links—in reality, the list goes on and on. The important point is that inbound links and backlinks refer to the same thing—they are links from someone else’s website back to yours. (Note: The relatively uncommon strategy for acquiring links, but the ONLY strategy wholeheartedly recommended by Blue Corona, is to create remarkable onsite content and promote it to relevant and authoritative sites—although, often times they find it on their own!) Continue creating value content, whether it be blogs, press releases, infographics, videos, etc. that people will want to link to! Hope this helps get you started.
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