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Hey Paul, and thanks for the reply. This certainly feels like it is helping me close in on the mystery (more likely my knowledge gap!) however, I am getting some odd results. I think maybe I need to wade through all my attempts at 301-ing these troublesome old URLs and see if I have done something weird which might to be blame but anyway, for the record, here is the new mystery: When I pop in the following: http://www.tesselaars.com/_blog/Inside_Flowers/post/Online_Marketing_for_Florists_Part_1_-_A_Website_You_Won't_Regret/ I get redirected to http://www.tesselaars.com/valentines-day-statistics-2013/ I can only figure I must have entered a 301 of this nature, which seems odd as it's a different post, but hey, after five million 301s it is possible! I will check that out and see if I can get a clean and clear result and report back. Thanks for your help