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Hi Scott, 1. That looks good to me! An additional factor you'd want to consider is how you're treating visits from the subdomains to the main site, and vice versa, in analytics - do you want those to be treated as referrals, or as part of the same session? - and configure accordingly. 2. If you've marked the subdomains "noindex, follow" Google will likely pass some link juice, but as usual in Moz Q&A the answer is "it depends" In this case, it depends on whether or not Google crawls the pages on the subdomain in the first place, and how closely-related Google perceives the subdomains to be to the main domain. So the answer is "some, probably, but probably not as much as links from unrelated sites that aren't noindexed." 3. From your question, it sounds like you're pretty familiar with the subdomains-vs-subfolders conversation in SEO, so I won't go into it here. Again, you're going to want to be really intentional when it comes to tracking on these sites to make sure you're properly tracking traffic between them. This sounds like it could make a really interesting blog post once you've got it all set up!

If they want to keep those "tab content" pages as their own indexable URLs to capitalize on long-tail traffic and provide a more targeted page then I would advise making them separate landing pages instead of "tabbed" content URLs. If they want that content on the product page then I would advise embedding the content on the product page without the use of these external URLs. It sounds like they want to have their cake and eat it too?

Hey Scott, You're good. If you see it in the fetch and render, you're seeing it as Googlebot sees it. Google has had capabilities to crawl Ajax content for some time now. And while you don't see the content when you view source, that's not a big a problem. As long as the content is on the page at load Google should not have a problem indexing it. So after load, you should look in the Inspect Element section, that's how Google will see the content. Where there may be crawlability issues is in content that requires user action to display. Google is inconsistent with how many actions they will attempt in order to index content. -Mike