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Outside of the ordinary on-page SEO, focus on speed and responsiveness. I would look at putting your site in https://www.webpagetest.org/ and see if you can prioritize scripts and optimize images.  Also, run it through Chrome Dev Tools (F12) and play around. One example is look at the mobile view in there. Is the mobile page to long? Does it need different  a different CTA? Where can you use media queries to hide and etc.? Good luck!