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Hey Right, I kind of understand where you are coming from here but you have to realise that SEOMoz provides a suit of tools and reports but will not actually SEO the site for you. The full crawl and report is useful in that it will check the optimisation of your pages against your targeted search terms (so long as you entered them) and it will diagnose a raft of potential problems, errors and warnings so you can tackle these in a structured way. You ideally want to get to a point where you have no issues or errors reported in the tool (or none that are a problem) and that side of things will just tick over and alert you to any potential problems as you run and manage your site as time goes on. So, problem management aside you then have a bunch of other tools to help you research keywords, competition and link targets but again, these require some input for you to get the best from them. What you need is a plan. You need to start at the bottom, decide how you are going to attack this. Do your keyword research, optimise your pages, figure out your long term strategy to drive traffic, do you have a content marketing plan? What are you going to write, when is it going to go on the site, how will it be shared and promoted. How will you build links? Once you have a plan and some structure, you can start to track some variables and this is where the SEOMoz tool becomes really valuable. You can see what the competition is doing, see how your efforts are working (or not) and keep a high level eye on some low level stuff without endless analysis. Have you got a more general plan to  move forward? What are your goals?

I'm guessing you've heard the famous line, "build quality content and it will build links for you".  If not, I hate that line as well because it's hard to get links as a brand new website.  However, that's the sad truth about the industry.  Quality user experience builds website rank.  Granted there are a few things you can do in the beginning.  I suggest looking at the directories here on SEOMoz for a few ideas of getting initial links.  http://www.seomoz.org/directories Also focus on your on page optimization.  Don't cannibalize yourself trying to rank for the same keyword on every page.  Craft your site so it is user friendly and provides real information. When it comes down to it, there is not a magic "wave your wand" formula that makes SEO easy.  There is a reason people are paid to do SEO.