Questions
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Geographic Landing Pages - Fair play or foul play?
I think that a site with a lot of pages like this might see those pages survive for a few weeks and then... BAM... they disappear.... then the next Panda update a month later might reduced the rankings of the entire domain. So, if this domain has lots of other traffic that you don't want to lose then I would not use the cookie-cutter method. Would it be possible, are these new pages potentially valuable enough that you could afford to do this properly and have a unique photo and unique content written for each location? The extra text that would be placed on these pages would pull in lots of long-tail traffic. (I know what its like to write this stuff.... lol)
On-Page / Site Optimization | | EGOL0 -
Schema.org
Thanks Lucek great answer, i went ahead and did it, it was pretty painless and i used the GWT to verify it was being read. Its reading the review counts, high and low values but doesnt display them as star ratings - maybe thats only for PPC. But the rest all works which is great. I was surprised that an ecomm category page wont return any snippets as it contains multiple product tags (according to GWT), but this now puts my worries to one side about too many key word repetitions on the category pages as ive told google exactly why that is. Here's to a succesful launch!
On-Page / Site Optimization | | pretige120 -
Keyword Cannibalization/stuffing on an ecommerce category page
Whether you were talking about the anchor text or titles it is the same principal. If you are worried about over-doing titles don't use them on all the links. I'm actually not a heavy user of them at all myself - only using them when they are needed rather than when there might be some seo benefit. Can't help you with the schema question I am afraid. I'm lucky enough to have someone who deals with that for me. I'd put it up as a separate question.
On-Page / Site Optimization | | matbennett0 -
How to rank for difficult terms
The terms that you list are not "easy". When you compete for terms like that you are in a "battle of resources". Those resources in my opinion start with best-on-the-web text content, fantastic images and informative video. You want a website loaded with content that will make people say.. "Wow!" I would spend lots of time staging small room scenes to get professional-quality photos of these products that demonstrate "in the home" settings. Google image search and pintrest can generate a lot of traffic for this type of product. Some people shop this way or look for ideas and then are inspired to purchase. We spend lots of time and lots of money to get great images and acquire the props and acquire great photos. I would spend lots of time making video that shows shoppers how to recognize high-quality products, how to care for them, how to arrange them into a great living space, etc. As you acquire a library of great content start making category pages on your site that can steer people to your products and educational/inspirational content. Blog publishing is easy but it is more chronological than topically organized in a way that allows people to drill down. After you have a mass of kickass content you can try to get links from manufacturers, trade associations, home decor sites, interior design sites, etc.
Intermediate & Advanced SEO | | EGOL0