Questions
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Yodle Possible Nightmare? Help Please!
Hey There, Like Andy said - oh, dear! Just want to confirm: No, you do not want more than 1 website for the business Call tracking numbers, if utilized improperly, can really harm a business Never give GMB access to anyone you don't trust I have never worked with Yodle, but I do recommended reading and sharing these with your client: http://blumenthals.com/blog/2014/11/25/guide-to-using-call-tracking-for-local-search/ https://moz.com/community/q/yodel-anyone-have-insights-into-their-process
Local Website Optimization | | MiriamEllis0 -
Inherited a site by well known company - Input and opinions please!
Hey Pixel, I wanted to mention that, for some reason, every time I've tried to access your site in Firefox, I get a Server Not Found error, though I can access it fine in Chrome. Something you might want to look into. The site is lacking some very basic Local SEO best practices, including but not limited to: No complete NAP in footer No complete NAP on contact page Title tags are not optimized with reference to San Jose Homepage text also makes no reference to San Jose or any geography at all So, while whomever built the site has made some good efforts at visual appeal, this business is hardly coming across as local at all, due to a lack of basic best practices. In addition to working on the optimization of the site, I would suggest running the business through our free Check Listing tool (moz.com/local/search) to start assessing the state of citations. Looks like there is good room for growth in this area: https://moz.com/local/details/JTI1NUIlMjUyMmNlcnRpZmllZCUyNTIwcm9vZmluZyUyNTIyJTI1MkMlMjUyMjk1MTE4JTI1MjIlMjUyQyUyNTIyQ2VydGlmaWVkJTI1MjBSb29maW5nJTI1MjIlMjUyQyUyNTIyMTU2NSUyNTIwV2lsbG93YnJvb2slMjUyMERyaXZlJTI1MjIlMjUyQyUyNTIyOTUxMTglMjUyMiUyNTJDJTI1MjI0MDgyMjYyMjIyJTI1MjIlMjU1RA== And earning reviews will be super important. I'm seeing zero on Google or Yelp. Here's a good post from Casey Meraz on auditing local businesses: https://moz.com/blog/ultimate-local-seo-audit There is great opportunity for this business to improve - lots to do! Good luck to you!
Local Strategy | | MiriamEllis0 -
Question Concerning HTML5/CSS Templates & Google Mobility Issues
Oh by the way, here's a post I wrote for Moz on setting up wordpress for SEO: http://moz.com/blog/setup-wordpress-for-seo-success
Web Design | | evolvingSEO1