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Thanks again to both of you for the pointers. I just need to get stuck into this now I think. Even delving into just a coupled of the points raised by you has thrown up severel potentially very important areas for me to look to improve. As a starting point I am going to stop obsessing over those heading SEO metrics that seem to have taken over my life. Lou

Hi Bryan, Thank you very much for your feedback. We are actually already doing (or plan to do) each of the 4 points you suggested in your post. So good to see we are on the right track! However my question was more about how we should technically place the charts/graphs on our website from an SEO perspective. For example one option would be just to post an image of a graph on the website and add: alt = Graph showing Economic Growth in Dubai over the past 10 years Title = Graph showing Economic Growth in Dubai over the past 10 years But I'm wondering if there are some more tricks to effectively tell Google that the image we have posted contains actual information? For example are their some appropriate rich snippets we can add to the page to tell Google what type of content we are displaying? I know there are snippets for displaying addresses and cotnact details, for example. Thanks again Lou