Questions
-
Search ranking for a term dropped from 1st/2nd to 106th in 3 months
Thanks for the info! It's good to get a bigger picture of the nefarious 'globe' network which seems to link to every site on the entire internet, with absolutely zero value-add whatsoever for end users. It's interesting to see that you guys got hit by some variants of that pure-spam domain, which didn't seem to hit us. Clearly the problem is far more widespread than we had at first anticipated We also disavowed a whole load of non-globe related domains, those weren't in our export What I'm talking about in terms of the 'targeted' methodology, is not the deployment of the disavow - but the decision making process before the disavow file was compiled. We really made sure that, we got a very granular view of each and every link before deciding whether to disavow or not. We had rows of metrics against each link, before we decided whether to keep or disavow any particular link In almost all situations, once we reached deployment we used to domain-level disavow directives. There were only 1-2 exceptions, where the client had good editorial pieces on a site - yet also spammy banner / sidebar links from paid advertising. In such situations we used a mixture of disavow directives, to try (as hard as we could) to let to good links through the net. That being said, very few people will be in that same situation. In the majority of cases, if you don't want one link from a domain - you don't want any!
White Hat / Black Hat SEO | | effectdigital0