Welcome to the Q&A Forum

I am a data driven, tech enabled marketing executive with a background in product development, process optimizations and innovation. My vision of an affordable performance driven Marketing practice led to the birth of ROI Mantra which in a short amount of time has been very successful in providing marketeers with a cost effective/performance model of marketing execution

Prior to ROI Mantra I was instrumental in building Global Media Distribution, Marketing Automation, Ad-Servers, Targeting Engines and Asset Management products.