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Thought I'd throw in my 2 cents and experience... My experience: Built a network of about 50 microsites, SEOed them to the max, built some strong links to them and boom, week later was getting some real traffic. Time goes by, new algorithms released and the sites start to lose their rankings. In fact, the only thing they rank for is their EMD terms (which you don't have). Granted, you seem to have a better upkeep of them but the SERPs trend is not in your favor. I agree with the others, you should focus on building 1 powerful site vs many microsites. Microsites were the shit back in the day several months back, but today its the big dogs that rank. First page results are filled with brands (usually multiple listings per domain) and microsites are trending down. Quality > quantity, for both links and sites. My suggestion is to combine all those microsites into one super site that is most easily branded + contains all or a portion of your target keyword in the URL. Just copy/paste all the articles from the microsites to the one site and 301 redirect to the new respective pages. Also, make sure you do a search before you jump to conclusions about keyword traffic. "life quotes" returns results about life related quotations. Trying to rank for insurance with that keyword is an uphill battle. If you go through with the transferring all content to one site and 301ing the pages, be sure to post your results here! Cheers, Oleg