Hiya guys and girls,
I've just spent 6 months, a lot of blood sweat and tears, and money developing www.happier.co.uk.
In the last weeks the site started to make a trickle of money, still loss making but showing green shoots. But then on Friday the traffic dropped due to my rankings on google.co.uk dropping.
Visits:
Thur 25th april = 1950
Fri 26th april = 1284
Sat 27th april = 906
So it looks like Ive been hit with some sort of penalty. I did get a warning on the 20th april about an increase in the number of 404 errors, currently showing 77. I've now remove the links to those 404 pages, ive left the 404 pages as is, as was suggested here: http://www.seomoz.org/blog/how-to-fix-crawl-errors-in-google-webmaster-tools. Could that be the reason?
We have spent a lot of time on site design and content. We think the site is good, but I agree it has a long way to go but without income that is hard, so we have been struggling through. Any ideas on the reason/s for the penalty?
Big thanks,
Julian.