Questions
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Correct strategy for long-tail keywords?
Thank You very much, Philipp. We will change our website according to your suggestions Have a great week! Johan
Intermediate & Advanced SEO | | JohanMattisson0 -
301 redirections done too late - What do you suggest?
Hi, Tom! Thanks for the quick response - Yes we have implemented the 301 regardless, so I hope we will see our rankings improve again They actually already have, I checked GA and organic traffic has gone up 100% in the last week, when compared to the previous week. So something must be happening Thank You, Johan
Intermediate & Advanced SEO | | JohanMattisson0 -
Optimize the category page or a content page?
The most important thing to think about here is your visitors and not the search engines. Imagine being a customer and searching for "log house prices". Chances are you will want to see a list of prices. This lends itself to the category page perfectly. I would imagine that seeing an article or content page would have a higher bounce rate and will most certainly have a lower conversion rate (for this keyword at least). Remember that there is no reason not to have a nice bit of content on the category page if it adds value to your visitors. With regards to the term "log houses", this could be used for a more generic page which covers your entire range. This decision should be based on how much time you have to spend on the website, your resources and more importantly, the competition for the keyword. If you feel like you can rank for that term instead of log house prices then go ahead and give it a go... It will be harder though, that's for sure. Matt
Intermediate & Advanced SEO | | MattJanaway0