jcrasco
@jcrasco
Job Title: President
Company: RefreshWeb
Website Description
RefreshWeb is a B2B search marketing agency with offices in Austin, Houston and Kansas City. We have been involved in tech marketing since 1987, and founded our SEO agency in 2002.
Favorite Thing about SEO
Creating positive change for clients
Most of my career has been doing tech marketing, so SEO was a great second career. I've worked on both the agency side and the client side, and have gotten the grudging respect of engineers through proving that marketing can be effective, even helpful. Like every marketing person in Austin, I've done work for Dell (introducing leasing), and Motorola, AMD, IBM, etc. I helped produce the first marketing materials for Tivoli, Intelliquest and Alchemy Semiconductor, and have worked on tons of small businesses and startups. Unlike a lot of shops which take a technical approach to SEO, we are able to craft solid marketing copy that works very well for improving a site's ranking. Our typical results are a 500% boost in web visibility, with a resulting 50-100% increase in traffic from search.
We offer a free ranking report to all B2B prospects, which measures the amount of search activity in your Total Available Search Market, and shows you how much opportunity you are missing. Our pricing is flexible, with all the options available on our web site: http://www.refreshweb.com