Questions
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Is there a best practice for using a general iso code for the EAME region and APAC region or should you break it out by country?
I don't think your proposed solution would present any problems. However, we've only done this before by using /en-gb/ as the British English version (Queens English). This hasn't prevented the content being well indexed in countries that we would expect it to. Remember that you can define Geotargeting within GWT for specific folders. Also, Google recently introduced the rel="alternate" hreflang="x" meta tag which you might be able to use: https://support.google.com/webmasters/answer/189077 Hope that helps
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