Questions
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How To Rank Our Featured Snippet - What Changes Are Needed On Our Page?
HI, There are a couple of other articles worth having a look at that if you haven't already: https://moz.com/blog/what-we-learned-analyzing-featured-snippets https://moz.com/blog/game-of-featured-snippets-how-to-rank-in-position-0 Both mention what kind of content is likely to make itself 'snippable' for a variety of featured snippet 'types. It depends to a large degree on what kind of results are showing for the queries you are looking at. I have found tabular and list structures to work well for some best/top type queries I have looked at in the past. In some instances google will interpret list type data from non html list structure so you could (for example) simply put numbers (1,2,3 etc) in front of your list of things without actually using an html list format. Your developer would be able to advise further on this, but most cms systems have lists and tables built in so if the content you have makes sense to be in a list or table format - try it out! There is a tip in one of those articles to try updating your page and then submit it through google search console for immediate results. I am not sure if it works all the time but I have seen some cases where we updated content and had a featured snippet result 5 minutes after submitting through search console. I am not saying to redo content again if you do not see results so fast, but in some cases it can give you an idea that you are on the right track and that the content is in a format that triggers the snippet. Hope that helps!
Intermediate & Advanced SEO | | LynnPatchett0