Questions
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Need clarification on what is a landing page vs. doorway page
Hi Jeff, I have imagined your situation and reminded me of a past client of mine, who asked me to do the same. But I will tell you the same thing as I have told him back then: Why to focus doorway pages instead of good landing pages on your main domain? Think about the main difference between Doorway pages and Landing pages as the following: Doorway pages are made for spamming the index of Search Engines, creating pages to rank for a specific keyword/keyword phrase but afterwards you are fooling the visitor, because they will need to go further in order to reach the goal of their visits. The doorway pages will have a negative User Experience! Landing pages are created in order to focus a product/service of yours and while the visitor enter the page, they will reach the goal of their visits. The landing pages will have a positive User Experience! There are two very good articles related for this two expressions, maybe take a few minutes and read them through: Landing Pages Doorway Pages Instead of the Doorway Pages (Domains) I would advice you to try focusing the main domain for quality landing pages with quality content. I hope that helped, Istvan
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